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Archive for November, 2015

How Food Studies Influence the Physical Structure of Foods

November 24, 2015

By manipulating food structure, food studies professionals can create a variety of new options. For thousands of years, humans have manipulated the structure of foods by cooking, preserving, fermenting, and drying them. They’ve turned milk into products as diverse as ice cream, yogurt, and cheese. And corn into oil, syrup, and flour. But while many […]


Understanding Consumer Behaviour in Food Marketing

November 10, 2015

Food industry professionals use their knowledge of consumer behaviour to attract new buyers. The average supermarket houses roughly 42,200 different products on its shelves. That means that every time a buyer walks into a grocery store, they choose just a handful of items out of the thousands of options available. Whether they carefully weigh each […]